The primary responsibility that distinguishes a senior product manager is working on a portfolio of products- multiple products (or product teams) at once. Usually, it depends on the company you’re part of. In the tech and product industry, the terms group product manager and senior product manager are often used interchangeably. Which one is right for you? Be sure to decide if you want to lead this group or be a part of it. If a product manager handles one product, say the Apple iPhone 13, a group product manager takes the ‘iPhone’ category under Apple’s various products. Group product managers usually have a team of people who report back to them. Now all of that comes under the hat of the product manager.Ī group product manager has more responsibility than a product manager. Your aim is to take this idea and turn it into a product through a strategic roadmap. Perhaps it’s your website design or a consulting or web development service. Maybe it’s a product that solves a problem for them. You’re trying to determine what the end customer looks like and which value proposition will get them to purchase from you. That is why, the term “ idea” often gets thrown around when talking about startups. In that case, the chances are you don’t have much more than an idea with no real end customer right now. Your business partner evaluates trestles in North Carolina as possible future roofing materials distributors. On the other hand, suppose you’ve got one hundred surfboards built in China in a factory with shipments coming through Detroit. In that case, you’re technically the person handling your particular product. Suppose you’re a deep-water fishing boat owner managing your ship and crew from Boston headed out to catch New England sardines. For example, industries like construction, manufacturing, and auto industries are different. What a product manager does and what they are in charge of can depend on what type of company or industry it is. Let’s look at the required skills that make you a good group product manager. That looks like a versatile job, doesn’t it? They also work with other teams within the company to ensure that the products align with its overall strategy. The group product manager is responsible for setting the vision and strategy for the product(s) and creating and managing roadmaps. Notably, successful GPMs exhibit the ability to coach and motivate their team members while also staying engaged in hands-on work. This group product manager role demands skills in product development and team management. You will find this position in larger companies, where there are multiple products in different stages of development.Ī group product manager is a product leader who guides the team responsible for a group of products. The group product manager (GPM) is a role that has grown in popularity in recent years.Īs the name suggests, the group product manager is responsible for managing a product or products as a group, rather than individually. Let’s break down this crucial position and understand what a group product manager is, including their role, responsibilities, and salary. This position requires understanding the product, the business, and the engineering functions that need to come together to bring that product to market. The GPM is responsible for aligning the product team around a single product vision and ensuring that the team work towards a common objective. It is gaining traction as companies realize the importance of cross-functional collaboration to create products that customers love. The Group product manager (GPM) is a relatively new position in the product management world. What Are Group Product Manager Responsibilities?.
0 Comments
Leave a Reply. |